A Salesforce developer customizes Salesforce beyond what point-and-click configuration can do. They write Apex code, build Lightning Web Components, connect Salesforce to your other systems and keep your org fast and maintainable.
A great Salesforce Developer does not just complete tasks. They own a function that directly frees you to grow. Here is what that looks like in a scaling business:
01Write Apex classes, triggers and tests
02Build Lightning Web Components for custom user interfaces
03Integrate Salesforce with your product, billing and data systems through APIs
04Replace fragile automation with maintainable code
05Manage deployments between sandboxes and production
How this hire moves your business forward: Salesforce gets slower and harder to use as custom work piles up. A strong Salesforce developer builds what your sales and support teams need, and keeps the org clean enough to keep building on.
Why LatAm
Why LatAm Produces Great Salesforce Developers.
Mexico, Colombia, Argentina and Brazil have large Salesforce communities, many trained at consulting partners serving US clients. Developers often hold Platform Developer certifications.
The timezone overlap with the US is strong. LatAm professionals work within 1 to 3 hours of US Eastern time, so there is no async lag, no late-night handoffs, and no communication gap.
Skills & tools
Know What a Great Salesforce Developer Actually Brings to the Table.
Beyond the resume, here are the skills, tools, and traits that separate strong performers from strong interviewers.
Hard Skills
Apex and SOQL
Lightning Web Components
Salesforce APIs and integrations
Flows and automation
Test classes and code coverage
Common Tools
Salesforce DX / CLI
VS Code
Copado / Gearset
MuleSoft
Git
Soft Skills & Traits
Translates business requests into clean solutions
Says no to unnecessary customization
Documents the org
Clear with non-technical admins
Careful with deployments
Compensation
Salesforce Developer Salary: US vs Latin America.
Based on Sur market data and regional benchmarks. Figures reflect total cash compensation.
Seniority
US Annual
LatAm Annual
You Save
Entry
$85,000
$38,400
$46,600 / yr
Mid level
$120,000
$54,000
$66,000 / yr
Senior
$150,000
$69,600
$80,400 / yr
Spot the right hire
What to Look For, and What to Watch Out For.
Green Flags
Holds Platform Developer I or II certification
Can explain when to use Flow and when to write Apex
Has built a real integration with an external system
Respects governor limits by habit
Red Flags
Only admin configuration, no Apex
Writes triggers with no tests or bulk handling
No source control or deployment process
Our process
Our Process for This Role.
We do not post and wait. Every Salesforce Developer search we run is built from scratch around your business, your stage, your team, and your goals. And at every step, we are thinking about how this hire helps you grow.
1
Onboarding Call
We start by understanding what you actually need.
2
Role Scoping and Assessment Design
We build a precise role profile and design the custom skills assessment before we search for anyone.
3
Sourcing
We source actively across LatAm and the Caribbean and through our network.
4
Prescreening and Phone Screen
Every candidate is internally screened then put through an English phone screen.
5
Your Shortlist
3 to 5 candidates delivered early in the process with background, audio clip, and our team's recommendation.
6
Skills Assessment
Shortlisted candidates take a custom assessment built to replicate the actual work of the role.
7
Hire and Guarantee
We support the offer, help structure compensation for retention, and back every placement with a 90-day guarantee.
Common Questions About Hiring a Salesforce Developer.
Most placements are made within 21 days of the onboarding call.
Most LatAm professionals work within 1 to 3 hours of US Eastern time.
All Sur placements speak fluent English. We screen for language ability on every search.
Around $54,000 a year at mid level, compared with about $120,000 in the US. Senior hires run around $69,600.
An administrator configures Salesforce with clicks: users, fields, flows and reports. A developer writes code in Apex and Lightning Web Components when configuration is not enough. Many teams need both.
Yes. We check certifications and test hands-on Apex and LWC skills in the assessment.
If your hire does not work out within the first 90 days for any reason, we replace them at no additional cost.
Ready to Hire a Salesforce Developer Who Actually Moves the Needle?
Let us design the role together and find you the right person from LatAm.